Maralbexi County in Xinjiang is to get China’s first Tabobao elementary school with the aim of getting children familiar with the online world.
The school is part of Rural Taobao (农村淘宝), Alibaba Group’s initiative to turn China’s large rural population into Tabao retailers—and consumers. The school is in Seriqbuya town (Selibuya) around 180km east of Kashgar. The town has a checkered past, but the Group unveiled its school there on August 26 and delivered RMB 1 million worth of goods for the children.
Alibaba Group and the local government will cooperate to bring the children distance learning, including learning about the internet, according to local media (in Chinese).
Alibaba opened Taobao University, a whole portal of self-teaching or platform for connecting with teachers. Alibaba’s Jack Ma, China’s biggest philanthropist, has funded less commercially-minded education ventures and set up the Alibaba Foundation. Chinese companies are going increasingly global and high profile in their charity work, with ofo recently partnering with Rihanna for their work in Malawi.