China’s smartphone giant Xiaomi is reportedly working on its own line of laptops with partners including Inventec and Foxconn for release in early 2016, according to a report by DigiTimes Tuesday.
Samsung may also be tapped to supply the chips and displays, according to a separate report from Bloomberg Wednesday.
DigiTimes, which is initially predicting a 15-inch notebook model priced at around $470 and running Linux, cites its sources as saying:
For the notebook business, Xiaomi is planning to use the same strategy as the one for smartphones and will release notebooks with high price/performance ratio.
While the notebook should be much cheaper than Apple’s MacBook offerings, it’s likely that Xiaomi will be positioning itself to steal market share from both Apple and homegrown rival Lenovo. Bloomberg’s sources specifically claim that it will look to compete with the two brands.